Crystal Sargent is a high performing executive with global expertise building brands and businesses and leading corporate marketing and sales teams that enhance shareholder value through the intersection of brand, culture, strategy, engagement and technology. The team at Invested Advisors works closely with founders and leaders to help bring focus to their business and amplify results with award-winning marketing communications. Sargent launched Invested Advisors to fill a critical void in the marketplace that helps business leaders put into place solutions to bolster market position and systems that accelerate revenue. The company’s Invested Traveler division’s mission is to create, inspire, produce and deliver experiences that change y(our) world by helping clients manifest their aspirations by creating meaningful relationships nurtured through curated events, meetings and incentive travel.

Crystal is a sought-after speaker on business, entrepreneurship and strategic marketing, facilitating marketing seminars on behalf of the U.S. Department of Transportation as well as being a guest speaker at Roskilde University outside of Copenhagen, Denmark. She contributes to her local community by serving on the Board of Directors of the March of Dimes and San Diego Police Foundation. She has been recognized for her contributions to the business and civic life of San Diego with Women Who Mean Business, Tribute to Women in Business and three times as a Women Who Impact San Diego honoree.

Sargent holds a Master of Science degree in Marketing Communications from Illinois Institute of Technology and a Bachelor of Arts degree in History from the University of Wisconsin, Madison. Prior to founding Invested Advisors in 2016, Sargent spent a 23 year career in top-level executive positions for commercial and private banks, advancing the goals of wealthy families, business owners, corporate executives, underserved communities and non-profit organizations.

We Cannot Ignore the Collision Course with COVID-19


As Increasing Number of Employees Return to Work, We Cannot Ignore the Collision Course with COVID-19 and the Critical Gap in Safety Guidance

On May 21st, the San Diego County Board of Supervisors and the Governor of California voted to accelerate phase 2 of the State’s four phase plan to fully re-opening the local economy. But by the middle of June, the County Health Department reported a record 310 new cases, 10,794 total cases and 338 deaths from COVID-19. With increasing infections across the State, The Governor issued a requirement for masks to be worn in public because the infections in California was spiking.

At last reporting, California had 148,855 confirmed cases of COVID-19 and 5,063 deaths. The State, like many other states, is seeing a marked week-over-week increase of cases, which is the highest in the County. Some question whether mask requirements should remain with local leaders, as community spread varies across the state’s regions. In states with comparatively small populations like Arizona, the Governor has done just that, letting decisions on mask requirements fall to local governments.

On June 19, Arizona reported their largest spike in reported COVID-19 cases with 3,246, totaling 46,689 cases, up from 14,556 from just a month ago. Phoenix, the largest metro area in the State and 5th largest city in the U.S., and Scottsdale have issued a requirement for masks while out in public.

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